HELP SAVE MOTHER EARTH

So I’m in this hotel, and there’s a sign on the bathroom wall:

HELP SAVE MOTHER EARTH
Every day, millions of gallons of water and tons of detergent are used to
launder towels and linens that were only used once.
We will change your bed linen every other day.
If you require changes every day, please notify the housekeeping department.

PLEASE LET US KNOW:
A towel hanging anywhere means “I will re-use”.
A towel(s) on the floor means please provide fresh towel(s).
Right. The hotel chain cares about the environment.

I must admit, this is a bit of marketing genius. Environmentalists will praise the chain for being earth-conscious. The hotel saves oodles on water, soap, electricity, wear on equipment, and labor costs. Win-Win.

But as a customer, I can’t help feeling a little ripped off. Bed linens are one thing, but towels and washrags? At my house we wash them after each use. Sure, I can leave the towel on the floor and they will wash it, but then I’ll be on this guilt trip – the evil, greedy consumer wasting precious resources and beating Mother Earth with a club. It’s not the policy that bothers me, it’s the fact that they are using the “save the planet” line to add to their bottom line.

Ultimately, I suppose there’s no denying that this is a good policy. It conserves resources, which is good for the environment, good for the bottom line, and hopefully, good for the consumer.

Okay, I’m over it now.

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